Your company has finally developed the website you’ve been dreaming of, and now you want to get it ranked on Google’s first page as fast as possible. After all, a higher ranking leads to more visitors, and more visitors lead to more conversions and sales. The problem? Getting your website listed at the top of Google results can seem like a daunting process, especially if it’s your first time doing so.
Step 1. Initial SEO steps
The first step towards ranking your new website is creating an account on Search Console and verifying domain ownership. You should also add information about the site to Google My Business and Bing Places for Business. Now, you can get started with on-page SEO, which will help your site show up in search results.
You’ll want to make sure that you are following Google’s Webmaster Guidelines because they will keep your site from being penalized or de-indexed.
Step 2. On-site technical SEO
- On-site technical SEO
Website architecture is critical for getting your site ranked on Google and other search engines, but it’s also important that you have the right metadata in place to surface the right content in search results. One of the things you can do is optimize your HTML titles and meta descriptions with keywords relevant to what people are searching for.
Step 3. On-page optimization
- On-page optimization After your site is live and everything is in order, you will want to optimize your website for SEO. To do this, you will need to focus on two main areas of on-page SEO: keywords and links. Keywords are what search engine crawlers use to find new websites, so your site must have them.
Step 4. Link building
- Link building – link building is the process of earning links from other websites. It’s pretty simple but can take some time and effort if you’re starting on your own. One way to get links is by writing guest blog posts for other sites in your niche. Another popular method is creating content that people want and offering it up as an incentive on social media, with a link back to your site.
Step 5. Competitor analysis
Competitor analysis is the process of looking at what your competitors are doing, and then formulating a plan to better serve your customers. To do this, you’ll want to look for where they are lacking in their approach and then differentiate yourself from them by offering something that they don’t have.
Step 6. Community building
Your content is only as good as the audience who sees it. One of the best ways to get people interested in your website is by building an engaged community around your content. You can do this by regularly engaging with readers and commenters, publishing shareable content, and participating in relevant forums where you can mention your website.
Step 7. Monitoring your progress
Monitoring your progress will help you see what’s working and what isn’t so that you can make adjustments accordingly. This is important because search engine algorithms are constantly changing.
When you’re starting a new website, or even when you’re adding new pages to an existing one, it can be challenging to know the best way to get that site up and running in the eyes of search engines. This guide will walk you through all the important steps you need to take to rank a new website, from picking your domain name to writing content that will appeal to search engine algorithms and more. Learn how to rank your new site with this ultimate guide.